Friday, October 21, 2011

CAUTION: OBTUSE SIGNAGE

You can't blame the Zanesville authorities for the complete non-communicativeness of this sign. They had a real live emergency on their hands, and hardly had time to call in a team of copywriters and poets for a proper brainstorm. But now that it's over, in preparation for the next time, let's create a better message.

Don't think it's going to be easy, either. This sign is a strict form. Three lines, seven characters max per line. That's tighter than haiku. It would take six or seven of them to add up to one 140-character Twitter tweet.

So here's your assignment,which could go two ways.
1) Compose a highway sign that will actually prevent collisions and save lives with a useful warning.
or 2) Write the coolest sign imaginable.

Got it? I'll go first:

ZBRA XNG
NEXT 3 MI
GO SLOW

DANGER
LOOSE
ANIMALS

LIONS
TIGERS
BEAR O MY

Now your turn. If my comments box gives you any trouble, email sign copy to me at david.weinstock@gmaill.om

13 comments:

  1. This comments box does not seem to be doing its job. I will investigate.

    ReplyDelete
  2. Merle Schlesinger Roesler adds:

    WATCH
    OUT4
    TIGER

    ReplyDelete
  3. ANIMAL
    LION OIL
    LAMINA

    ReplyDelete
  4. Oh superb! Steve's sign is a palindrome!

    ReplyDelete
  5. Panther
    Do not
    Anther!

    ReplyDelete
  6. HARK
    BIG CATS
    NO ARK

    LIONS
    LOOSE
    NO LYIN’

    ReplyDelete
  7. Marcus Bales sent:

    DANGER
    MENWITH
    RIFLES

    ReplyDelete
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    ReplyDelete
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    ReplyDelete

Your comments are welcome. Or to respond privately email me at david.weinstock@gmail.com.